Mitchell Cameron has over eight years of solid experience as a SEM expert specializing in Google Ads and Analytics and paid social. He has partnered with eBay online retail sellers, eCommerce brands as well as leading platforms and marketing services companies to lead performance marketing, build powerful conversion funnels, manage lead generation campaigns to maximize online sales and investment. Mitchell has won the Best Use of Search – eCommerce award at SEMrush AU 2018 Winner for a comprehensive eCommerce and Google Shopping campaign and earned certifications of Google Analytics and Google AdWords.

Chris Smith is an SEO strategist with over 14 years' experience across various industries and markets. His areas of expertise include technical and local SEO, content strategy, lead generation, and conversion optimization. At Mortgage Choice, he developed and implemented organic SEO strategy for its head office and numerous franchise owners throughout Australia. Chris has experience using SEO tools such as SEMrush, WordTracker, Ahrefs, Majestic, Moz, Onpage, Screaming Frog, and DeepCrawl. He also holds certifications in Google Analytics, Google AdWords, Google Ads Display, and Structured Data Certificate (technical SEO) from Yoast SEO Academy.

Avelyn Mellington is a digital marketing consultant with experience in SEO, SEM, social media posting and ads, Google Ads, website edits, email campaigns, basic design skills for ads and posting, blogging, and content creation. Specializing in SEO, she has worked as an SEO account manager at Sensis, where she managed several SEO clients across various industries. She is also proficient in using tools like Google Analytics, Search Console, Google My Business, Webmaster Tools, Canva, Magento, and WordPress.

Aleczander Gamboa is a copywriter, content producer, and digital marketer with experience creating content for several brands across a range of industries, from fashion and grooming to e-commerce startups disrupting the tech industry. His expertise includes content strategy, content creation, SEO blog writing, email marketing campaigns, brand voice development, social media management, paid media strategy, SEM, and CMS management. As a journalist, he has regularly been published in premium, independent, and niche publications such as Popsugar, Herald Sun, D’Marge, ArtsHub, and Virgin Australia Melbourne Fashion Festival, to name a few.

Divya Voleti specializes in B2B content strategy and SEO copywriting. She is head of content for a global working parent connection platform, developing and executing content strategy for the company's product and profile. At iProspect Melbourne, she created consumer first, omnichannel strategies for brands such as Starwood Hotels, National Australia Bank, The Body Shop, Accor Hotels, RACV, Apple Music, Pearson Education, and more. In 2017, Divya was awarded the Best Content Strategy at Content Marketing Awards.