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Read our customer storiesSales and marketing are often seen to work in silos. However, as firms become more interconnected than ever, well-married sales and marketing teams are becoming a vital component of every brand. Here, we discuss how brands can bridge the gap.
Seven years after its launch, FRANK by OCBC is still charming youths till today. Their Head of Youth Segment Genevieve Gay reveals how marketers can go further to improve customer experience.
Telling compelling stories with data can give your customers tremendous value. Think With Google APAC’s Editor-in-Chief, who oversees 14 markets across the region, shares her lessons with us.