Sarah Spence is a content strategist and SEO copywriter with 16 years' experience across a variety of disciplines and industries, including financial services, technology, hospitality, travel, telecommunications, and food/dining/wine. Her past clients include Octet, LendLease, Datto, Oporto, Red Rooster, Futrli, Qudos Bank, British Airways, Hilton International, Royal Bank of Scotland, The Custom Golf Shop, and New Business Methodology. At Citibank Australia, she developed and delivered the loyalty marketing strategy for various campaigns, including Citibank Dining Program Food Truck, Katy Perry pre-sale customer benefit, CitiVIP area at Night Noodle Markets, and postcode tailored communications.

Gabriel Kumontoy has experience leading content and digital strategies for brands such as Heineken, Remy Cointreau, adidas, ASICS, Mastercard, Hotels.com, and Abbott. Her expertise lies in content strategy, social and digital strategy, content planning, campaign management and analysis, as well as marketing communications and B2B PR. She has worked for agencies like MSL Group and Weber Shandwick.

Elana Monteleone is a content strategist and communications specialist with experience developing and executing content strategies for multiple high profile projects, including Telstra Air, ACCC related updates, Samsung mobile device launches, and more. Her expertise lies in stakeholder management, strategy planning, content architecture, copywriting, technical writing, editing, and proofreading. At RACV, she planned and delivered updates and improvements to the RACV website.

Annie Rose Bailey is a content marketer and strategist with expertise in designing and executing consumer-focused performance content strategies and driving business growth for clients across a range of industries. She works as a content manager at iProspect Melbourne, where she leads all content strategies and creates content campaigns for financial, travel, and education clients. At Telegraph Media, she implemented digital content assets for international brands such as MasterCard, Vodafone, and Sandals.

Kasia Kaczmarek is a content producer and strategist with over 10 years' experience in digital, UX, and creative copywriting. She produces a range of content for various clients, including Australian businesses, as well as theater companies and performing artists. As a senior creative copywriter at Luxoft, she creates B2E and B2B marketing content such as paid and organic social media posts, conference materials, ABM campaigns, landing pages, and employee recruitment and engagement materials and initiatives. Kasia also worked for Medibank, AGL Energy, and Transurban.

Michael Briggs is a brand and content marketing professional with over 14 years of experience in digital, content, and social media marketing strategy. He has worked within some of Sydney's leading media agencies on respected national and global finance, entertainment, consumer electronics, and FMCG brands. Specializing in sports marketing and financial services, he has developed social media and content strategies for ASX Ltd, Asteron Life, Suncorp Group, and Australian Rugby Union.

Amy Barratt-Boyes is a digital marketer with over a decade of experience specializing in social media and content marketing for well-known brands. Her expertise lies in content strategy, SEO-led content planning, influencer outreach, social media strategy (paid and organic), and creative production management. She established and directed the social media and content team throughout Tupperware worldwide and created best-in-class content strategy for the company in 2019.