Judy Weldon is a B2B content marketer and communication specialist with experience in internal and external communications, media management, investor relations, stakeholder management, project management, media release, and presentations. She works as a content and communications manager for Centrepoint Alliance, where she builds and manages content strategy across all communications channels, including internal, social media, PR, and digital. As a B2B content marketer, Judy has created and produced in various mediums, from long-form reports and blogs to social media programs, with proven success in engaging B2B customers across the buying journey. Her past clients include Austrade, Microsoft, Ogilvy, and Presentation Studio.

Vanessa Geraghty is an accomplished marketing professional over 19 years of experience working for international and local brands, Coca-Cola, Nestle, BP, Cadbury, GE, Mortgage Choice, The Western Force, and Australian Institute of Fitness. Her specializations include marketing strategy and planning, digital marketing, market research, and online marketing coaching. She also has worked with businesses in a range of industries such as professional services, mining, travel, finance, retail, beauty, health, FMCG, and alcohol.

Sikay Chung is a digital marketer specializing in SEO, content marketing, UX design and research, social media marketing, product management, and graphic design. At XMind, she provides digital marketing and UX research, which include designing a marketing strategy, building a massive keyword list, and crafting SEO-driven content. Her skills also include Google Analytics, Ahrefs, and KeywordEverywhere.

Mitchell Cameron has over eight years of solid experience as a SEM expert specializing in Google Ads and Analytics and paid social. He has partnered with eBay online retail sellers, eCommerce brands as well as leading platforms and marketing services companies to lead performance marketing, build powerful conversion funnels, manage lead generation campaigns to maximize online sales and investment. Mitchell has won the Best Use of Search – eCommerce award at SEMrush AU 2018 Winner for a comprehensive eCommerce and Google Shopping campaign and earned certifications of Google Analytics and Google AdWords.

Kalinda Atkinson is a digital marketer with a decade of experience across content marketing, social media marketing, email marketing, PPC, SEO, analytics, CRO, UX/UI, graphic design, and HTML/CSS development. She has worked in the NFP, financial services, tech, software, health, events, and entertainment sectors in Australia, Asia, Europe, and the US. Her past clients include BRAINS, Alloc8 Australia, Ignite Online, and Harness.io.