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Ewen Boey

Content Curator
Content strategist at Great Eastern.
Ewen Boey specializes in digital content strategy, content creation, content marketing, partnerships, and editorial operations. He works as a content strategist at Great Eastern, where he has established a coherent content strategy across all the company's digital platforms. At a strategy and design agency in Singapore, he advised public sector clients on a clear content strategy as part of their digital transformation process. Ewen also worked as a digital content manager at SingTel and content producer at Yahoo! Southeast Asia.

Liz Kennedy

Content Curator
Experienced editor & content strategy director.
Liz Kennedy is a digital media executive with over ten years of experience launching brands through strategic marketing, creative content, and social media solutions. Specializing in e-commerce, she has created content for various large corporations and small startups such as Fisher-Price, Barbie, Indagare, Hint Water, Motherly, NBC/Bravo, Everyday Health, What to Expect, Claritas, ESKO QuickStart, and NJ Family Magazine. As a director of content strategy and social media at FreshDirect, Liz has repositioned its brand to be a part of the cultural food conversation, creating a first-ever brand book and style guide.

Damini Roy

Content Curator
Experienced in marketing strategy, creative content & campaign planning.
Damini Roy is a digital growth strategist with marketing strategy, creative content, and campaign planning experience. As former research and content lead at FutureMarketer, she collaborated with Google and Facebook in content creation and instructional design for outreach programs for small-medium businesses in Asia. She also has experience managing research projects for world-renowned organizations, including The Economist, the European Chamber of Commerce, and UNDP. At HubSpot, Damini co-developed product use strategy and educated customers on the latest developments in digital marketing.

Chloe Lee

Content Curator
Branding and influencer marketing specialist for Lazada.
Chloe Lee is a branding and influencer marketing enthusiast with over five years of experience in developing brand voice and messaging, crafting social media-focused marketing strategies and PR initiatives and expanding influencer database. At Lazada, she refined the corporate brand messaging for Lazada Fashion and LZD, an in-house private label and secured features and influencer engagement through online fashion community and media, Clozette and Style.id. Chloe enjoys bringing the spirit of brands to life, telling their stories and engaging with their consumers at an emotional level across various platforms.

Mark McCord

Content Curator
Former editor at Bloomberg, AFP & Hong Kong Standard.
Mark McCord is a multi-channel writer and editor of news, corporate blogs, and marketing support intelligence with over 25 years of experience at major international news and media outlets across Europe, Asia, and the US. He has worked in senior editorial roles for Bloomberg, Agence France-Presse, Cargo News Asia, Hong Kong Standard and South China Morning Post and is a published writer in theSunday Telegraph and Mail on Sunday, among others. Specializing in B2B, he has written and contributed articles for a global publication The Canmaker in the metal packaging industry, covering companies and markets news and opinion pieces of overseas assignments.

Manu Manan

Content Curator
Writes on innovation, technology, sustainability & travel.
Manu Mañan is a digital marketing and business development professional with strong experience in copywriting and marketing. Worked at Sydney Environment Institute, she has curated and edited academic articles to use as promotion and managed content calendar for social media and events. She has also created digital content for promotional purposes, which include producing, filming, and editing videos via Final Cut and iMovie software. She has worked for Spanish and English media outlets in the US, Argentina, and Australia, researching and curating themes related to innovation, technology, sustainability, and travel. Manu is also skilled in Adwords, Facebook Ads, and Analytics.

Susannah Ryan

Content Curator
Past clients include Tribal DDB and We Are Social.
Susannah Ryan is an award-winning social media marketer, copywriter, and content strategist with experience creating successful international marketing campaigns across B2B tech, music, FMCG, fashion, lifestyle, and hospitality. Her past clients include Tribal DDB, We Are Social, Matter of Form, Charlotte Olympia, Live Nation, Refinery29, Correxiko, and Eventim. She was the winner of 'Freelancer of the Year' in the Social Media category at the 2016 YunoJuno Awards.

Maria-Magdalena Dimitrova

Content Curator
Former PR & marketing assistant at Fox International Channels.
Maria-Magdalena Dimitrova is a content marketing strategist and PR consultant with years of experience in helping brands to generate leads and increase sales based on content creation strategies. Her expertise lies in content marketing, content curation, social media management, public relations, and community management. She has worked with several companies in diverse industries, from travel and fashion to tech and e-learning. At Fox International Channels (FIC), Maria-Magdalena worked as a PR and marketing assistant who provided press materials, prepared promotional presentations, and assisted in advertising activities.

Chris Lake

Content Curator
Specializes in Facebook & Instagram advertising.
Chris Lake is a digital marketing specialist with extensive experience in paid and organic social media marketing, project management, and content strategy. He has worked with digital agencies across the UK, US, and Australia, where he created and executed high-performing Facebook and Instagram Ads campaigns, managed multi-platform social media accounts, and delivered measurable growth for clients across a wide range of industries. With a strong background in paid media, Chris has developed and optimised campaigns on platforms including Meta, TikTok, LinkedIn, and Snapchat, leveraging A/B and multivariate testing to maximise ROI. Alongside advertising, he has produced SEO-optimised articles and blogs, ensuring brand visibility through effective content and PR outreach. His thought leadership includes published contributions to Foundr Magazine, Social Media Examiner, and Business 2 Community, where he covered topics spanning digital marketing, social media strategy, branding, and productivity.
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