Lachlan Wells is an SEO and SEM specialist with experience helping many B2B and B2C businesses to improve their visibility on Google and convert more existing visitors into paying customers. His specialties include on-page optimization, local SEO, content writing, technical SEO, and link building strategies. He also has expertise in managing SEM campaigns using Google Ads, Facebook, and Amazon.

Chris Smith is an SEO strategist with over 14 years' experience across various industries and markets. His areas of expertise include technical and local SEO, content strategy, lead generation, and conversion optimization. At Mortgage Choice, he developed and implemented organic SEO strategy for its head office and numerous franchise owners throughout Australia. Chris has experience using SEO tools such as SEMrush, WordTracker, Ahrefs, Majestic, Moz, Onpage, Screaming Frog, and DeepCrawl. He also holds certifications in Google Analytics, Google AdWords, Google Ads Display, and Structured Data Certificate (technical SEO) from Yoast SEO Academy.

Drew Brucker is a brand and content leader turned AI creative consultant with 13+ years of experience scaling early-to-mid stage B2B SaaS companies and driving $150M+ in marketing-sourced revenue. Recognized as an American Marketing Association 4 Under 40 marketer and a Top 1% LinkedIn creator, he blends digital marketing strategy with advanced AI-powered creative systems. Since 2023, he has helped global brands operationalize AI image generation through scalable visual playbooks, prompts, and workflows, enabling fast, on-brand content production. His six-figure digital AI products are used in 97+ countries, and his clients include Pinterest, Meta, WPP, and Marriott.

Robert Pielanen has 15 years of search engine optimization (SEO) experience, specializing in technical SEO, content marketing, and link acquisition. He has worked on small and medium enterprise websites as well as large e-commerce platforms. At Photobox, he has led SEO for three brands, such as Photobox, Hofmann, and PosterXXL. His experience also includes web development, PPC, CRM, affiliate, display, and paid social.

I am an experienced SEO specialist with a demonstrated history of working in legal services, travel industry, and e-commerce. He is skilled in highly technical SEO, data analysis, digital marketing, growth, and customer acquisition. At AirHelp, he has planned the global SEO strategy for 28 markets and languages and executed a data-driven SEO growth map. His past clients also include Kiwi.com, 1stquest.com, and Avvo.com.

Tiago Nogueira is a marketing specialist with over 13 years of experience in digital marketing, web development, and project management, having worked with B2B, product, digital, SaaS, and growth projects. Specializing in SEO, he has developed and implemented SEO/SEM strategies for clients across the education and IT industries. His expertise includes managing on-page and off-page SEO, evaluating competitor websites, and optimizing web page content. As a digital marketing specialist, he has experience in managing social media platforms like Facebook, Instagram, and LinkedIn, including content production such as blog articles, newsletters, posts, and videos. Tiago is also proficient in Google Ads, Facebook Ads, MailChimp, Instapage, and Drift tools.

Ana Filimosina is a digital marketing professional with over a decade of hands-on experience in SEM, display, SEO, Google Analytics, and CRO. She has expertise in researching, implementing, reporting on, and optimizing cross channel digital strategies in the performance marketing arena across AU and UK markets. Her industry experience includes travel, finance, insurance, retail, and FMCG. At Resolution Media, Ana implemented SEM and client handling process framework which improved client performance.