Liz Deranja is a marketing and communications professional with over eight years' experience across various industries, including tech, health/wellness, travel, and real estate. She is highly proficient in brand strategy, copywriting, content creation, PR/communications management, digital marketing/advertising, social media, and email. At John Wiley & Sons, she directed the sales and marketing of textbooks, supplements, and educational software to administrators, groups, departments, and academic bookstores of higher-education institutions in metro Los Angeles.

Steffany Powell is a content and digital media strategist with expertise in executing analytics-based online initiatives and engagement strategies for Fortune 500 companies. She has a superior track record of creating and managing all facets of digital media from editorial and marketing copy to video assets. At Hulu, she worked as a digital support content manager responsible for managing a team of writers and producers to create best-in-class support content for help.hulu.com, internal knowledge base, proactive social, AI scripts, and videos. Steffany also worked at Amazon and Mondelez.

Lee Drasin is a marketing pioneer with digital and e-commerce expertise in content strategy, Facebook and Instagram marketing (campaign creation and optimization), Dynamic Creative Optimization (DCO) advertising, and website conversion. With decades of creative leadership as both client and vendor, he has developed marketing campaigns for global consumer brands, including Beachbody and Belkin. Lee has also worked as a creative director of worldwide theatrical marketing at Universal Pictures, crafting digital marketing campaigns for tent-pole films such as King Kong, The Fast and the Furious, The Mummy, American Pie, Dawn of the Dead, and Bridget Jones.

Karen Blandon is a marketing and brand strategist with experience managing brands ranging from health and wellness to the entertainment industry. At OMD USA, she has planned and executed digital campaigns for CBS Television, CBS Sports, and Pop TV shows as well as for brands like Apple and Apollo. She also has successfully project managed the creative execution of Anna Wintour’s MasterClass campaign across social, OOH, print, and digital publishers such as Vogue and the New York Times. Her expertise includes content production, social media marketing, and public relations.

Kristin Knox is a market researcher with 12 years of experience in strategic, high-level market research tasks for both vendor and client-side research teams. She has strong expertise in developing questionnaires and qual discussion guides, data analyses, actionable key findings, client-appropriate deliverables, and business-to-business sales materials. As a director of international market research at Paramount Pictures, she has provided market-contextual analysis for theatrical films in top international territories. Kristin has also worked for various global clients across the entertainment industry, including Warner Bros., Sony Pictures, Summit Entertainment, and Lions Gate Entertainment.