Ian Ong is a digital marketer with experience providing services in e-commerce SEO, B2B lead generation, SEM, Facebook Ads, conversion rate optimization, advanced analytics, growth strategy, and marketing automation. Specializing in performance marketing, he is proficient in using web analytics tools to track performance and increase ROI of performance marketing campaigns. He also has executed and optimized digital campaigns across search, display, social, video, and mobile for clients from various verticals, including FMCG, education, automotive, technology, energy, and travel. At MediaCom, Ian strategized, implemented, and managed campaigns for brands like Anlene, Anmum, Coca-Cola, Volkswagen, Audi, Dell, Shell, Madame Tussauds, and Dulux.

Monica Winny is a digital marketing and social media professional with over 8 years of experience across finance, FMCG, technology, travel, and lifestyle brands within APAC. She specialises in social media strategy, digital campaigns, content marketing, audience insights, and performance-driven marketing across both agency and in-house environments. Most notably, Monica worked as a Digital Marketing Advisor for Mastercard and Citibank, managing integrated digital campaigns across 10 APAC markets, including Singapore, Hong Kong, Thailand, Indonesia, and Australia. She supported campaign optimisation across paid social, display, partnerships, and customer-engagement channels through analytics-driven marketing strategies and audience-targeting initiatives. She currently works as a Consultant at Kantar, advising regional finance and FMCG clients, including Standard Chartered, on marketing effectiveness, campaign performance, and consumer insight strategies across SEA and APAC markets. Monica also brings strong hands-on social media experience from her role as Social Media Manager at TBWA\Worldwide, where she managed TikTok, Instagram, and Facebook content strategies for Visit Singapore. Earlier in her career, she led content marketing and social campaigns for brands including Club Med, Dano Global, NBA Asia, and CÉ LA VI, managing digital campaigns, social media activations, audience engagement, and content performance initiatives. Her expertise spans social media strategy, digital marketing, paid media, campaign analytics, audience insights, APAC regional campaigns, content marketing, and integrated digital campaign management.

Frank Ng is an accomplished digital marketer with channel expertise spanning across SEO, SEM, paid social, content creation and marketing, and app growth. Previously a performance marketing manager at Uber, he has managed paid channels in Uber Rides and Eats for six markets in APAC, including Facebook, Twitter, Universal App Campaigns, display, and search through Google, Apple, Naver, and Yahoo. Having worked in product growth marketing for Skyscanner, Frank also has extensive knowledge in landing page optimization across on-page and on-SERP elements. He is highly proficient in reporting via SEO tools like Search Console, Linkdex, SEMrush, Similarweb, Moz, and Majestic.

Syed Noor is a performance marketer with over seven years of professional experience in digital, media, creative, and public relations agencies. He has a diverse portfolio ranging from FMCG, technology, airline, banking, healthcare, government, sports, and retail. At Digitas APAC, he has led regional digital media strategy, media planning, buying, reporting, and analytics for brands such as Visa, Disney Studios, Clarins, Cathay Pacific, and HP. Syed also worked in various marketing and PR roles for Iris Worldwide, TBWA Group, Saatchi & Saatchi, and Cohn & Wolfe XPR.

Shazrina Daud is an experienced social media manager with expertise in a broad range of digital marketing platforms, delivering and setting up successful digital campaigns across APAC with cross-cultural teams. Her skills include social media and Google advertising, online media buying, and analytics. She works as a marketing and social media manager at eGentic Asia Pacific and has worked at Aspire Global Network, where she managed the company’s social media platforms.

Ramel Acedo has over ten years of experience in the field of digital marketing with a focus on pay-per-click advertising, search engine optimization, Google Analytics reporting and SEM campaign proposals. As a former media buy specialist at a digital marketing company in Singapore, he has managed and optimized Google AdWords and Facebook ads for various clients. Ramel is also knowledgeable in technical SEO, local SEO and Google My Business optimization.