Luke Smith is a paid media consultant specializing in performance marketing such as SEM, paid social, video, and display. He has worked at a media agency in Sydney, Australia for over three years, running Facebook, AdWords, YouTube, Snapchat, and Twitter activity for large multi-national companies. With his expertise in lead generation, he has helped online coaches and entrepreneurs build their business online using targeted Facebook Ad strategies alongside a solid marketing funnel and provided services to large corporations including Estée Lauder, Clinique, McDonald's, Bobbi Brown, and Bacardi.

Janina Key has over five years of experience in various fields of digital marketing, specializing in PPC, SEO, and content marketing. She has worked across a range of industries, from fashion and performing arts to insurance. As a former content manager at Opera Australia, she developed and executed the social media content strategy, produced videos and photoshoots, built and maintained web pages using CMS eRube and Tessitura, and implemented SEO measures using Monsido. Her experience also includes planning and executing Google Ads (search, display, shopping, and video) and Facebook and Instagram campaigns.

Niki Michalek has experience across various aspects of digital marketing, including content marketing, content strategy, content creation, copywriting, e-commerce, branding, web management, SEO, social media, email marketing, paid advertising, public relations, analytics, and CMS. At Crown Resorts, she managed and executed content on digital web channels, including Crown Perth, Crown Melbourne, and other Crown-owned brands, as well as the Crown App, VIP App, and the Crown Resorts YouTube Channel. She is also proficient in tools like Google Analytics, Klaviyo, Google Ads, Shopify, and Facebook Business Manager.

Joel Mattinson is a digital marketing specialist with a strong background in working from independent to global performance agencies. His clients include PayPal, Lenovo, Pandora Jewellery, Lexus, Philips, Sealy Mattresses, and Hino Trucks. As a CRM and email marketer at Fat Prophets, he has developed email campaigns and webinar set up as well as data entry and CRM management. Joel is both Bing Ads accredited and Google Ads certified.

With over eight years of experience, Mitch McCormick is a full-stack digital marketer specializing in paid media, SEO, SEM, content marketing, analytics, conversion rate optimization, social media ads, email marketing, and CRM management. His past clients included a wide range of industries, from e-commerce, financial services, law, and telecommunications.

With 15 years' experience in the marketing and webmaster field, Alexa Velikorossova has expertise in web design and development, social media marketing, SEO, SEM, PPC Google AdWords, analytics (Google Analytics and Website Auditor), CMS, EDMs and e-newsletter communications, e-commerce, and HTML/CSS coding. She has worked as an online marketing and brand manager at Powerlink Australia, where she managed the production and delivery of the email marketing program and executed the social media strategy across all channels.