<ul><li>Headed the end-to-end GTM campaign delivery and strategic business.</li><li>Worked with Singapore government client.</li></ul>

Head of Program Delivery, GTM

<ul><li>Led the first-ever martech planning and onboarding.</li><li>Spearheaded the PSC, roadmap, scrums, GTM plan, project plan, reporting, and agency liaison.</li><li>Identified, selected, and onboarded the partner agency to the DBS landscape.</li><li>Handled content management, translation, and contract negotiation.</li></ul>

MarTech Program Lead, GTM

<ul><li>Managed end-to-end delivery of the ASEAN e-commerce requirements using Shopify, Magento, and Adobe.</li><li>Served as working partner for SIT, APIs, and in-house production teams based in Poland.</li><li>Provided daily global and local reporting, as well as media and inbound tracking.</li><li>Handled content management, translation, and contract negotiation.</li><li>Managed agency operations.</li><li>Handled SKUs and inventory management,</li><li>Tools: 3PL, SAP, JIRA, Sharepoint, TEAMS, eDB,&nbsp;and Adobe Campaign.</li></ul>

E-commerce D2C Program Lead, SEA

<ul><li>Managed major Dell, VMware, and Workday's regular virtual events and ceremonies during COVID.&nbsp;</li><li>Generated potential attendees and onboarding and tracking to ON24, Zoom, Teams, and live webinar.</li><li>Acted as POC for ON24, live webinar, and Zoom engagement for Dell and Workday. This included Webcast livestream, virtual environment, Q&amp;A, chatbot, design and content management.</li><li>Planned runsheet, user flow, UI, Timeline, KPIs, and strategy for go-to-market.</li><li>Clients: Dell, VMware, and Workday.</li></ul>

Senior Program Lead, Virtual Webinar Events

<ul><li>Partnered closely with brand managers and doctors to understand business objectives and overall strategy brand plans as a means to manage content projects appropriately.</li><li>Facilitated project planning, milestone tracking, status updates, and change tracking from the initial kick-off meeting until successful project closure as a means to support the development of a high-quality customer-centric deliverable.</li><li>Understood underlying content strategy and technology in order to ensure they help find the best solutions to meet customer and business needs.</li><li>Ensured that new service requirements are delivered to the appropriate stakeholder.</li><li>Collaborated with IT technical analyst on all technical dependencies as input to end-to-end project plan and cost estimate for the project.</li><li>Managed delivery teams of production partners and serves as an interface between creative and technical teams</li><li>Provided package for the ingestion of the Medico Legal Review (MLR) process (no responsibility for MLR process itself).</li><li>Executed top-line quality assurance (QA) on all assets after production QA and supports project owner acceptance review.</li><li>Ensured all pre-requisites in the technical pack are available before MLR and before launching production service requests.</li></ul>

Digital Delivery Program Lead

<ul><li>Worked as operations lead function through global business marketing plans and managing marketing, social sales content.</li><li>Created and curated specialized social content for over 60 Microsoft social channels with a total follower footprint of over 8.5 million in the APAC region.</li><li>Managed a team of 12 social community managers based in the APAC region.</li><li>Ran live broadcasts for business priority events on social.</li><li>Promoted Microsoft Azure and engaged with tech audiences on channel and off-channel.</li><li>Created a social strategy and worked with Microsoft’s APAC CMO to marketing support.</li><li>Handled social listening for high-priority keywords and verticals.</li><li>Moderated community management and scout for innovative ways to engage with brand advocates.</li><li>Managed crisis communications and Influencer engagement program.</li><li>Suggested effective social plans for events like tech summits, product launches, and other brand initiatives.</li><li>Oversaw intake of projects into the planning pipeline, ensuring all critical path information is collected to resource the work.</li><li>Supported updates to projects in the project management tool.</li><li>Confirmed projects are closed accurately and that all content is tagged and findable in appropriate channel inventories and the digital asset manager.</li><li>Tools: Adobe Suite, TEAMS, Opal, Azure, Spark, Sprinklr, Projects, Planner, and SharePoint.</li></ul>

Digital Program & Operations Lead

MD Recommendation Letter

Renay Ranjeet Shandu

Proffesional Certifications

English (British)

Renay Ranjeet Shandu is a martech program lead with 28 years of progressive experience in planning and executing strategically significant deliverables in the technology, pharma, lifestyle, consumer, health, oil gas, banking, and government sectors. He has diverse experience in international settings across APAC, US, EMEA, LATAM, and onsite working experience in Singapore, Jakarta, San Jose, Salt Lake City, Shanghai, Kuala Lumpur, and Bangkok. Renay Ranjeet has worked for DBS, RB, Boehringer, Microsoft, Cisco, and McCann.

Renay Ranjeet Shandu

Employment Highlights

Education Highlights

Portfolio

MD Recommendation Letter

Proffesional Certifications

MD Recommendation Letter

Proffesional Certifications