Melissa Clarke
Digital Marketer

Melissa Clarke

Specializes in SEO, content creation, copywriting & web design.

About

Melissa Clarke is a digital marketing consultant specializing in SEO, content creation, copywriting, and web design. As an SEO expert, she provides SEO keyword research and competitor analysis, website SEO audit, technical SEO, website content analysis and creation, backlink building strategies, and website migrations. Her past clients include Excite Electrical & Air and Swann & Neill Building Solutions.

Employment

2 roles
Jan 2015 - Present 11 years 4 months
Digital Marketing Consultant
Independent
  • Helped businesses across Australia generate more revenue from online searches.
  • Provided services in SEO, content creation, copywriting, and web design and development.
  • Conducted SEO keyword research and competitor analysis, website SEO audit, technical SEO, website content analysis and creation, backlink building strategies, and website migrations. 
  • Clients: Excite Electrical & Air and Swann & Neill Building Solutions, among others.
Aug 2015 - May 2016 9 months
Digital Marketing Consultant (SEO & Content)
Reload Digital

Reload Digital is a digital marketing agency that offers businesses with solutions and services which focus on sales, lead generation, and business growth.

  • Consulted with clients to uncover insights about their customers, market, industry and business that will be used to enhance service offering to deliver real business outcomes.
  • Drove results through continual optimisation of website SEO technical elements, website user experience, and website usability.
  • Conducted one-off projects such as website audits (covering analytics analysis, technical site analysis, content and conversion recommendations), preparation and review of full website migrations and content outreach programs.
  • Involved in a wider range of digital marketing channels, including social media, content and outreach, conversion rate optimization and collaborating with clients and other stakeholders.
  • Analyzed onsite behavior and engagement metrics, conversion and performance data and translating it into digestible insights and actionable recommendations.

Education

Jan 2015 - Dec 2015 11 months
Professional Diploma, Digital Marketing
Digital Marketing Institute
Jan 2012 - Dec 2013 1 year 11 months
MBA, Human Resource Management
Australian Business Institute

Portfolio

2 items