Custom Pool Buyers is a digital platform that connects homeowners with trusted pool builders and helps them turn their pool dreams into reality.&nbsp;<ul><li>Created laser targeted retargeting campaigns and automated the entire lead generation process.</li><li>Improved current landing pages for clients which resulted in 9% conversion rate increase.</li><li>Helped clients make an additional $10.5 million.</li><li>Evaluated and developed the marketing strategy.</li><li>Developed and managed advertising campaigns which decrease cost per lead.</li><li>Supported sales and lead generation efforts.</li><li>Rebuilt the website to gain higher usability and traffic, utilizing SEO and SEM to help increase online presence and rank #1 on Google organically.</li><li>Managed technology projects integrating new systems such as email marketing tools, time tracking software, CRM, and website maintenance.</li></ul>

Marketing Director

Custom Pool Buyers is a digital platform that connects homeowners with trusted pool builders and helps them turn their pool dreams into reality.&nbsp;<ul><li>Managed client’s campaign, decreasing the cost per acquisition by over 24% within a couple of months.</li><li>Increased the quality of leads which resulted in higher conversion.&nbsp;</li></ul>

Marketing Specialist

Created laser targeted retargeting campaigns and automated the entire lead generation process for a digital platform that connects homeowners with top-rated pool builders.

Custom Pool Buyers - Find Trusted Pool Builders in Your Area

Dariusz Krol

English (British)

Dariusz Krol is a marketing director with experience driving company growth through marketing strategies, including lead generation, SEO/SEM, CRM, email marketing, and conversion rate optimization. He is skilled at analyzing markets trends and customer needs to develop a highly effective and targeted marketing campaign.

Dariusz Krol

Employment Highlights

Education Highlights

Portfolio

Custom Pool Buyers - Find Trusted Pool Builders in Your Area

Custom Pool Buyers - Find Trusted Pool Builders in Your Area