Dariusz Krol
Digital Marketer

Dariusz Krol

Experienced in lead generation, SEO/SEM, CRM & email marketing.
Work with Dariusz Work with a Digital Marketer

About

Dariusz Krol is a marketing director with experience driving company growth through marketing strategies, including lead generation, SEO/SEM, CRM, email marketing, and conversion rate optimization. He is skilled at analyzing markets trends and customer needs to develop a highly effective and targeted marketing campaign.

Employment

2 roles
Aug 2016 - Feb 2020 3 years 6 months
Marketing Director
Custom Pool Buyers

Custom Pool Buyers is a digital platform that connects homeowners with trusted pool builders and helps them turn their pool dreams into reality. 

  • Created laser targeted retargeting campaigns and automated the entire lead generation process.
  • Improved current landing pages for clients which resulted in 9% conversion rate increase.
  • Helped clients make an additional $10.5 million.
  • Evaluated and developed the marketing strategy.
  • Developed and managed advertising campaigns which decrease cost per lead.
  • Supported sales and lead generation efforts.
  • Rebuilt the website to gain higher usability and traffic, utilizing SEO and SEM to help increase online presence and rank #1 on Google organically.
  • Managed technology projects integrating new systems such as email marketing tools, time tracking software, CRM, and website maintenance.
Jun 2015 - Sep 2016 1 year 3 months
Marketing Specialist
Custom Pool Buyers

Custom Pool Buyers is a digital platform that connects homeowners with trusted pool builders and helps them turn their pool dreams into reality. 

  • Managed client’s campaign, decreasing the cost per acquisition by over 24% within a couple of months.
  • Increased the quality of leads which resulted in higher conversion. 

Education

Jan 2013 - Dec 2015 2 years 11 months
Higher National Diploma (HND), -
Cannington University

Portfolio

1 item