Gon Fernandez

VIOOH is a platform for automated out-of-home and programmatic digital out-of-home, backed by JCDecaux SA, an outdoor advertising company.

• Spearheaded the conceptualization as well as the building and maintenance of various projects.
• Created all dynamic campaigns for their SmartContent platform.
• Helped maintain and fix bugs on the front-end for the React platform.
• Built different dynamic campaigns using VanillaJS and Vue.js, targeting weather conditions, location, time of day, airport and train stations data.
• Clients: Chanel, Bacardi, Evian, Unilever, Mars, Ribena, Oxford Street, and Sky.

ICP is a global agency specialized in creative production and digital asset management for leading brands.

• Created many HTML online banners and templates for Diageo sub-brands for use on DoubleClick and standalone, in several formats and languages.
• Helped with the creation of animated online banners for Calvin Klein and Johnny Walker, creating templates and adapting them for multiple formats and dimensions.

Telegraph Media Group is a multimedia news publisher behind The Daily Telegraph and The Sunday Telegraph newspapers.

• Created a web app to be part of an article for Werlabs and coded in HTML5 and JS.
• Featured an interactive body map with hotspots to identify possible health warnings.
• Helped with several maintenance tasks across their existing platforms.

The Marketing Store is a London-based consumer engagement agency specializing in brand strategy, integrated marketing, CRM, data and analytics, retail marketing and social media marketing.

• Created an eReader app that was to be installed on over 4,000 tablets across 2,000 McDonald's restaurants in the UK, where kids could sit down in designated restaurants, browse through the gallery of the latest books in the app, and choose the one they want to read.
• Was responsible for writing efficient code and worked closely with other web designers and programmers to produce the app.

Grand Visual is a production company providing creative services for digital OOH.

• Built the DOOH campaign to launch YouTubeTV in the US.
• Created over a dozen different banners to be displayed in major cities across America.
• Planned content that changed dynamically based on area traffic, weather, and location.
• Developed a campaign for National Geographic to be displayed in Times Square.

WRCS is an integrated marketing and advertising agency specializing in integrated marketing, digital marketing, mobile marketing, advertising, social media marketing and community management based in London.

• Worked closely with project managers, creatives, designers, social media, and account managers to efficiently deliver projects on time and form, from concept to production.
• Developed Flash and HTML banners, full-on online games, and from experiential installations to eye-tracking DOOH billboards.
• Clients: Sky, Santander, Warburtons, Churchill, and the RAF.