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Work With High Performing Talent On Demand
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Content Strategist
Kristine Kieswer
Published author, award-winning copywriter & content strategist.
Kristine Kieswer is a senior writer and content strategist with 20 years of experience specializing in employer branding and employee engagement, franchise marketing, lead generation, health and wellness, internal communications, copywriting, editing, and speech writing. At Capital One, she created consumer finance content on topics, from implementing a simple budget to saving for college. As an award-winning copywriter, she has written digital campaigns, direct mail, case studies, and video copy for brands such as Johnson & Johnson, NYU, North Shore-LIJ, Memorial Sloan-Kettering, Uniqlo, KPMG, Comcast, Toys R Us, Vanguard, and Dish Network, among many others. In 2002, she published the book Healthy Eating for Life for Women.
Kristine Kieswer
Published author, award-winning copywriter & content strategist.
Content Strategist
Kristine is Available for Projects
Work with KristineEmployment Highlights
Writer
Independent
January 2000 - January 2020 (20 years 1 month)
Senior Content Editor
Capital One
July 2016 - January 2019 (2 years 7 months)
Content Director
St. Jacques Agency
April 2013 - April 2016 (3 years 1 month)
Senior Copywriter
Hodes
June 2012 - May 2013 (1 year)
Portfolio
K9 Resorts Franchise Lead Generation Email Marketing
Pureflo Yoga Franchise Lead Generation
Interactive and Web - MediCare Health System
Branding Ads - MediCorp Health System
Healthy Eating for Life for Women
K9 Resorts Franchise Lead Generation Email Marketing
Pureflo Yoga Franchise Lead Generation
Interactive and Web - MediCare Health System
Branding Ads - MediCorp Health System
Healthy Eating for Life for Women
Resume
Writer
Independent
January 2000 - January 2020 (20 years 1 month)
- Helped companies, non-profits, and people tell their stories with clarity and impact, boosting revenue, donor contributions, and volunteerism.
- Specialized in employer branding and employee engagement, franchise marketing, lead generation, health and wellness, internal communications, copywriting, editing, and speech writing.
Senior Content Editor
Capital One
July 2016 - January 2019 (2 years 7 months)
- Helped bring Capital One’s culture, brand, and products to life for internal and external audiences.
- Worked with agile teams companywide, creating content that empowers customers to save, spend, and invest with confidence.
Content Director
St. Jacques Agency
April 2013 - April 2016 (3 years 1 month)
St. Jacques is an integrated marketing, media, technology, and engagement company.
- Developed full-spectrum marketing solutions for global franchises, conveying competitive differentiation.
- Deeply involved in brand development, from initial research to ongoing fine-tuning, reaching qualified leads most likely to become successful owners.
- Clients: Elements Massage, Supercuts, Title Boxing Club, Century 21, Weichert, Caron Treatment Centers, ServiceMaster, Coldwell Banker Commercial, Sky Zone, and more.
Senior Copywriter
Hodes
June 2012 - May 2013 (1 year)
Hodes, now Symphony Talent, is a recruitment marketing agency helps unleash the full power an employer brand through creative recruitment services.
- Helped companies engage top talent by developing interactive career websites, employee referral programs, employer brands, and on-boarding programs, including research, digital campaigns, direct mail, case studies, and videos.
- Clients: Johnson & Johnson, NYU, North Shore-LIJ, Memorial Sloan-Kettering, Uniqlo, KPMG, Comcast, Toys R Us, Success Academy Charter Schools, Vanguard, Dish Network, PNC, Genworth, MeadWestvaco, Blue Cross, NYPD, Honeywell, FBI, IBM, and more.