Kathleen Garvin

Content Strategist

Kathleen Garvin

Worked at Shogun.

Kathleen Garvin is a content strategist with 10 years of experience working with companies in the SaaS and personal finance sectors. She previously worked at Shogun, where she managed and grew a diverse team of writers and edited all content for the Shogun Page Builder blog. At SEMrush, she edited, scheduled, and published numerous blog posts. Kathleen also worked as a senior content partnership specialist at The Penny Hoarder.

Content StrategyContent WritingSEO Content WritingSaaS ContentPersonal Finance Content StrategyCase StudiesThought Leadership Content StrategyBlog WritingWeb Content CreationSEO Keyword ResearchEditorial WritingContent Editing

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Employment Highlights

Content Writer & Strategist

Independent

March 2019 - Present (7 years 1 month)

Managing Editor

Shogun

December 2019 - February 2021 (1 year 2 months)

Senior Content Partnership Specialist

The Penny Hoarder

September 2015 - March 2019 (3 years 6 months)

Editor, PR Specialist & Community Manager

SEMrush

September 2013 - August 2015 (1 year 11 months)

Education Highlights

Bachelor of Arts in Magazine Journalism, -

Temple University

September 2005 - June 2009 (3 years 9 months)

Portfolio

Resume

Content Writer & Strategist

Independent

March 2019 - Present (7 years 1 month)

  • Wrote engaging, SEO-friendly content for nationally recognized clients in the SaaS and personal finance industries.
  • Created keyword-focused articles and 2,000-word branded content pieces.

Managing Editor

Shogun

December 2019 - February 2021 (1 year 2 months)

  • Managed and grew a diverse team of freelance writers and edited all content for the Shogun Page Builder blog, which experienced 700% growth YoY under my leadership.
  • Launched the Remote Life blog, which focuses on operating and working at a remote-first company.
  • Wrote various marketing assets, including case studies, leadership articles, and companywide voice and tone guidelines.

Senior Content Partnership Specialist

The Penny Hoarder

September 2015 - March 2019 (3 years 6 months)

  • Acted as marketing and outreach specialist responsible for creating over 50 organic content and digital PR partnerships.
  • Wrote and ghostwrote articles for executive team members for outlets such as U.S. News and World Report and CNBC.
  • Managed over 20 freelance writers, shaped story ideas, edited articles, and prepared monthly editorial reports.
  • Filmed two TV news segments in Philadelphia, the No. 4 market in the country.

Editor, PR Specialist & Community Manager

SEMrush

September 2013 - August 2015 (1 year 11 months)

  • Edited and scheduled up to 15 blog posts a week, with over 700 posts published in a year and a half.
  • Maintained a stable of guest authors, and built and fostered relationships with brand advocates.
  • Served as a company representative and speaker at local and nationwide industry events.

Education

Bachelor of Arts in Magazine Journalism, -

Temple University

September 2005 - June 2009 (3 years 9 months)

Dublin Study Abroad Program