Kathleen Garvin

About

Kathleen Garvin is a content strategist with 10 years of experience working with companies in the SaaS and personal finance sectors. She previously worked at Shogun, where she managed and grew a diverse team of writers and edited all content for the Shogun Page Builder blog. At SEMrush, she edited, scheduled, and published numerous blog posts. Kathleen also worked as a senior content partnership specialist at The Penny Hoarder.

Employment

4 roles

Mar 2019 - Present 7 years 2 months

Content Writer & Strategist

Independent

Wrote engaging, SEO-friendly content for nationally recognized clients in the SaaS and personal finance industries.
Created keyword-focused articles and 2,000-word branded content pieces.

Dec 2019 - Feb 2021 1 year 2 months

Managing Editor

Shogun

Managed and grew a diverse team of freelance writers and edited all content for the Shogun Page Builder blog, which experienced 700% growth YoY under my leadership.
Launched the Remote Life blog, which focuses on operating and working at a remote-first company.
Wrote various marketing assets, including case studies, leadership articles, and companywide voice and tone guidelines.

Sep 2015 - Mar 2019 3 years 6 months

Senior Content Partnership Specialist

The Penny Hoarder

Acted as marketing and outreach specialist responsible for creating over 50 organic content and digital PR partnerships.
Wrote and ghostwrote articles for executive team members for outlets such as U.S. News and World Report and CNBC.
Managed over 20 freelance writers, shaped story ideas, edited articles, and prepared monthly editorial reports.
Filmed two TV news segments in Philadelphia, the No. 4 market in the country.

Sep 2013 - Aug 2015 1 year 11 months

Editor, PR Specialist & Community Manager

SEMrush

Edited and scheduled up to 15 blog posts a week, with over 700 posts published in a year and a half.
Maintained a stable of guest authors, and built and fostered relationships with brand advocates.
Served as a company representative and speaker at local and nationwide industry events.