Vanessa Jones
Content Marketing Expert

Vanessa Jones

Past clients include Adelaide City Council & Australian Institute of Business.

About

Vanessa Jones is a copywriter, content marketer, and author with over 12 years of experience working for marketing agencies, brands, and not-for-profits such as SA Great and SA Writers Centre. Her copywriting services include web copy, blog posts, articles, content writing strategy, SEO writing, metadata descriptions, email marketing campaigns/e-newsletters, media releases, course writing, brochures/flyers, annual reports, editorials, and advertorials. She has written for multiple clients, including Adelaide City Council, Australian Institute of Business, Rivergum Homes, Construkt Homes, ​Scout Digital Marketing, Flinders University, Endeavour College, Fusion Digital, ​VMX Property, Flinders Medical Centre, and Rundle Mall Unique magazine, among others.

Employment

4 roles
Jan 2010 - Present 16 years 4 months
Copywriter, Content Writer, Marketing Consultant & Author
Independent
  • Worked for marketing agencies, brands, and not-for-profits.
  • Provided copywriting services include web copy, blog posts, articles, content writing strategy, SEO writing, metadata descriptions, email marketing campaigns/e-newsletters, media releases, course writing, brochures/flyers, annual reports, editorials, and advertorials.
  • Published two marketing books, designed for small businesses.
  • Clients: Adelaide City Council, Australian Institute of Business, Rivergum Homes, Construkt Homes, ​Scout Digital Marketing, Flinders University, Endeavour College, Fusion Digital, ​VMX Property, Flinders Medical Centre, Rundle Mall Unique magazine, City SA magazine, Mazzuchelli’s jewellery, Southern Cross Care, Tynte Flowers, Weeks Building Group, Burnside Village, WYZA, Harbourtown – national and local, Look in Live in magazine, Adcock Real Estate, and The Hospital Research Foundation. 
Jan 2014 - Oct 2016 2 years 9 months
Marketing Manager
SA Writers Centre

SA Writers Centre is a not-for-profit organization that aims to foster, develop, and promote writers and writing.

  • Managed all aspects of the marketing, including social media marketing, copywriting, communications, PR, promotions, sponsorship, and business development.
  • Worked within a tight budget and often tight timeframes and the ongoing rolling out of the professional development program as well as the center's branding, services for local, interstate, and international writers.
  • Helped the center to significantly increase its revenue, which was reinvested into its many valuable programs and services.
Jul 2012 - Jan 2014 1 year 6 months
Program Manager
SA Writers Centre

SA Writers Centre is a not-for-profit organization that aims to foster, develop, and promote writers and writing.

  • Managed professional development programs.
  • Provided copywriting as well as event management.
  • Developed social media marketing and strategy.
  • Oversaw marketing, PR, and promotional activities.
  • Liaised and developed relationship with industry partners and talents.
Apr 2012 - Jul 2012 3 months
Project Officer
SA Writers Centre

SA Writers Centre is a not-for-profit organization that aims to foster, develop, and promote writers and writing.

  • Provided copywriting as well as event management.
  • Performed project coordination and research.
  • Managed promotional and communications activities.
  • Developed social media marketing and strategy.

Education

Jan 2016 - Dec 2016 11 months
Diploma, Psychology & Wellbeing
TAFE SA
Jan 2010 - Dec 2013 3 years 11 months
Bachelor of Arts, Creative Writing & Philosophy
Flinders University
Jan 2006 - Dec 2010 4 years 11 months
Advanced Diploma, Professional Writing
TAFE SA

Portfolio

4 items