Alex Rodgers
Content Writer

Alex Rodgers

Specializes in SEM, SEO, technical writing & long-form content creation.

About

With over five years of experience, Alex Rodgers specializes in SEM, SEO, technical writing, and long-form content creation. He has written blogs, social media content, landing pages copy, and drip campaigns for advertising agencies, established businesses, and startups. At Scorpion, he has produced SEO-focused content for clients, including large franchises, influential law firms, and national brands. His past clients include LA Visual, NIØ Training, Avante Audio, Acclaim Lighting, Corner of the Galaxy, and Ranker.

Employment

5 roles
Jul 2018 - Present 7 years 10 months
Content Developer
Scorpion

Scorpion is a full-service internet marketing firm for service-oriented businesses, providing web design, SEO, social media management, paid search advertising, content creation, video production, lead tracking, and analytics.

  • Created results through well-researched writing that engages audiences.
  • Crafted SEO-focused content which tells a client's story while also remaining useful to readers.
  • Worked with clients, including large franchises, influential law firms, and national brands.
  • Produced up to 6,000 words of content each day.
  • Handled content calendars and weekly blog posts.
  • Created landing pages focused on providing compelling CTAs.
  • Managed social media posts and wrote engaging content for all platforms.
Jan 2014 - Present 12 years 4 months
Copywriter
Independent
  • Provided services in SEM, SEO, technical writing, and long-form content creation.
  • Wrote blogs, social media content, landing pages copy, and drip campaigns for advertising agencies, established businesses, and startups.
  • Clients: LA Visual, NIØ Training, Avante Audio, Acclaim Lighting, Corner of the Galaxy, and Ranker.
Aug 2017 - Jul 2018 11 months
Copywriter & Content Consultant
NIØ Training

NIØ is a fitness and wellness startup.

  • Worked with NIØ as a consultant to develop a voice that maintains the company's branding.
  • Developed the company's SEO plan, product copy, site copy, content publishing strategies, and email messaging.
  • Produced a series of comprehensive blogs leading up to the event for the Malibu Marathon. One of the blogs produced the largest CTR seen with online content for the event.
  • Maintained the quality of copy dispersed by the company via editing.
Jul 2015 - Jul 2018 3 years
Auction Content Writer & Daily Listings Manager
Prop Store of London

Prop Store sells original props, costumes, and production materials from the world's greatest movies.

wrote up to 5,000 words of well-researched content for the company's auction catalogs.

  • Handled the processing of products valued at hundreds of thousands of dollars.
  • Created and executed a successful promotion which gained the company a significant amount of customer information.
  • Implemented and streamlined processes with a tool that transformed an eight-hour task to fast and automated action, requiring no human input.
  • Produced promotional blogs that focused on maximizing SEO optimization and CTR.
Aug 2014 - Jan 2016 1 year 5 months
Content Writer
Corner of the Galaxy

Corner of the Galaxy is a weekly Internet Radio Show dedicated to the LA Galaxy, an American professional soccer club based in Los Angeles.

  • Produced engaging content that covered the Los Angeles Galaxy of Major League Soccer.(http://cornerofthegalaxy.com/author/alexrodgers/)
  • Wrote article that generated clicks and encouraged discussion about the team.
  • Utilized a casual voice in order to appeal to soccer fanatics and casual fans.

Education

Sep 2011 - Dec 2014 3 years 3 months
Bachelor of Arts, English Literature
California State University, Northridge

Portfolio

9 items