Maciej Piotrowski

Public Relations Specialist

Maciej Piotrowski

Previously from Hill+Knowlton Strategies.

Maciej Piotrowski is a PR specialist with over nine years of experience in the tech and gaming industry. He is a senior PR and communications consultant for a PR agency in Warsaw, conducting PR activities for B2B tech and fintech brands such as Billennium, S-Labs, and PayU. At Hill+Knowlton Strategies, he planned and implemented PR strategies for Huawei Consumer Group on 21 markets in CEE and Nordic regions. His clients include Huawei Enterprise.

Public RelationsB2B PRCommunicationsCommunication StrategyStrategic CommunicationsPress ReleasesCampaign ManagementStrategy DevelopmentInfluencer RelationsStakeholder ManagementClient RelationsStrategic PRSocial Media StrategyPR Strategy

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Employment Highlights

Senior PR & Communication Consultant

PR Calling

May 2020 - Present (5 years 11 months)

Account Manager

inPlus Media

September 2019 - April 2020 (7 months)

Associate

Hill+Knowlton Strategies

January 2018 - September 2018 (8 months)

Account Manager

Kool Things

May 2017 - January 2018 (8 months)

Account Manager

Digital Open Group

April 2014 - May 2017 (3 years 1 month)

Education Highlights

Master's Degree, Public Relation & Media Marketing

University of Warsaw

September 2008 - June 2013 (4 years 9 months)

Resume

Senior PR & Communication Consultant

PR Calling

May 2020 - Present (5 years 11 months)

PR Calling is a boutique public relations agency based in Warsaw, dealing with a range of clients in Poland and the wider Central and East European and SEE region.

  • Conducted PR activities for B2B tech and fintech brands such as Billennium, S-Labs, and PayU.
  • Developed and executed communication strategies and PR action plans.
  • Prepared press releases and byline articles.
  • Performed expert positioning of client's representatives.
  • Managed client's profile on LinkedIn.
  • Reported to the clients.

Account Manager

inPlus Media

September 2019 - April 2020 (7 months)

inPlus Media is a PR and communication agency based in Warsaw.

  • Managed PR activities for B2B tech companies such as Xplus and Nexera.
  • Prepared communication strategies and PR action plans.
  • Created press releases and byline articles.
  • Conducted expert positioning of client's representatives.
  • Managed Nexera's profile on LinkedIn.
  • Reported to the clients.

Associate

Hill+Knowlton Strategies

January 2018 - September 2018 (8 months)

  • Planned and implemented PR strategies for Huawei Consumer Group on 21 markets in CEE and Nordic regions.
  • Managed additional campaigns.
  • Coordinated communication with agencies in the region.
  • Created written and graphic content in cooperation with subcontractors.
  • Prepared press releases.
  • Reported to the clients.
  • Developed new business offers.

Account Manager

Kool Things

May 2017 - January 2018 (8 months)

Kool Things is a Poland-based marketing agency specializing in the promotion of games and related technologies.

  • Coordinated cooperation with the key clients such as Activision (Destiny 2, Call of Duty WWII), Razer, Koei Tecmo (Nioh), InnoGames, PlayWay (Project Remedium), and Garmory (Petsbury).
  • Managed PR teams in countries, including Russia, Turkey, Great Britain, Germany, France, Poland, Czech Republic, Slovakia, and Hungary.
  • Managed client relations.
  • Prepared communication strategies for agency's clients.
  • Co-developed strategies of presence in social media.
  • Coordinated the participation in trade fairs.
  • Prepared press releases.
  • Reported to the clients.
  • Managed subcontractors.

Account Manager

Digital Open Group

April 2014 - May 2017 (3 years 1 month)

  • Conducted PR activities for Logitech and Tidal.
  • Prepared communication strategies for the agency's clients.
  • Developed strategies of presence in social media.
  • Ran the Logitech Gaming Poland fan page on Facebook.
  • Organized and coordinated special actions.
  • Coordinated the participation in tournaments and trade fairs.
  • Prepared press releases.
  • Arranged and coordinated the reviews.
  • Built relationships with YouTubers.
  • Led a team of five people.
  • Managed subcontractors.

Education

Master's Degree, Public Relation & Media Marketing

University of Warsaw

September 2008 - June 2013 (4 years 9 months)