Susannah Ryan
Content Strategist

Susannah Ryan

Past clients include Tribal DDB and We Are Social.
Work with Susannah Work with a Content Strategist

About

Susannah Ryan is an award-winning social media marketer, copywriter, and content strategist with experience creating successful international marketing campaigns across B2B tech, music, FMCG, fashion, lifestyle, and hospitality. Her past clients include Tribal DDB, We Are Social, Matter of Form, Charlotte Olympia, Live Nation, Refinery29, Correxiko, and Eventim. She was the winner of 'Freelancer of the Year' in the Social Media category at the 2016 YunoJuno Awards.

Employment

5 roles
Dec 2015 - Present 10 years 5 months
Content & Social Strategist
Independent
  • Worked at various agencies and brands to provide content and social strategy, SEO strategy, social media management, consulting, and content management.
  • Created successful international marketing campaigns across B2B tech, music, FMCG, fashion, lifestyle, and hospitality.
  • Clients: Tribal DDB, We Are Social, Matter of Form, Charlotte Olympia, Live Nation, Refinery29, Correxiko, and Eventim.
Sep 2018 - Present 7 years 8 months
Content Marketing Manager
SmarterQueue

SmarterQueue is a social media management software for scheduling, curation, and analytics.

  • Produced all the content for SmarterQueue across product, email marketing, blog, social, ads, and landing pages.
  • Planned, developed, and implemented the overall content strategy.
Mar 2017 - Sep 2018 1 year 6 months
Head of Content
Matter Of Form

Matter Of Form is a branding, innovation, and digital transformation agency.

  • Created content strategy for large, global luxury clients (Belmond, Aman, The Rug Company) across luxury retail and hospitality.
  • Worked with design and development teams in an agile environment to identify opportunities for content, delivering on time and to tight deadlines, managing freelance copywriters to ensure all copy is on-brand and SEO-optimized.
  • Contributed articles to the agency’s blog and newsletter.
Jul 2016 - Jun 2017 11 months
Head of Social Media
The Hoxby Collective

Hoxby is a global community of freelance experts providing future proofing services plus marketing, creative, admin, innovation, PR and HR. 

  • Managed the collective social media output for all clients briefs at this innovative digital agency.
  • Handled all social talent within the roster, assessing skill level to ensure teams are at the highest standard.
  • Managed the team to produce social content for Hoxby's own channels and creating and implementing the global social media strategy.
Aug 2014 - Jun 2016 1 year 10 months
Group Social Media Manager
Harvey Nichols
  • Defined and implemented Harvey Nichols’ UK social strategy, tripling the collective social following in one year by employing effective, innovative, and strategic social marketing activities in line with Harvey Nichols’ brand guidelines.
  • Managed a team to strategize, manage, create, and report on all social marketing across Instagram, Facebook, Twitter, Snapchat, Pinterest, Google+, and YouTube.

Education

Sep 2006 - Jun 2009 2 years 9 months
New Media, -
University of Leeds

Portfolio

4 items