Hoi Nguyen is a highly technical and data-driven digital marketer with strong experience in tech, cloud computing, retail/e-commerce, restaurants, food, and hospitality. He has developed and built operational foundations and infrastructure (Marketo, Salesforce, and HubSpot) and automation for various tech clients, including Evidon (formerly Ghostery), ConveyIQ (formerly Take the Interview), and Stensul. With his advanced knowledge of program fundamentals, targeting and personalization, analytics and reporting, lead management, and marketing operations, he has been granted as Marketo Certified Expert and Salesforce Certified Administrator.

Alexandra Fleit is a Scrum Master and an experienced business analyst with over eight years of experience. She is also a highly skilled technical writer and has produced numerous user guides and procedure documents and is proficient with tools such as JIRA, Rally, SharePoint, and Visio. As a Scrum Master, she is knowledgeable in both Agile and Waterfall methodologies. At Appsential, she worked on the development of a grant management software and was heavily involved in the technical documentation.

Ken Mitchell is a senior growth marketing and analytics leader with extensive knowledge of the full landscape of digital and email marketing campaign strategies, tactics, and measurement methodologies in retail, e-commerce, and financial services. At Webster Bank, he served as a senior vice president of digital marketing responsible for leading digital performance marketing strategy, technology, and analytics. He also worked as a director of digital marketing and analytics for Century 21 Stores, where he oversaw online marketing programs, including email marketing, PPC, SEO, affiliates, and display.

Mark Halliday is a multidisciplinary marketing technology architect and a senior Marketo consultant with extensive experience driving topline revenue through demand generation campaigns. Also an expert in Eloqua and Salesforce CRM, he has the ability to run marketing and sales operations, digital advertising, web strategies, email marketing, and more. Mark has rich experience working with venture capital-backed startups and Fortune 1000 companies.

Timothy Steinmetz has over eight years of experience in product management, customer success management, management consulting, and finance across B2B and B2C. As a product manager, he specializes in managing mobile app product development. He works for Boom Entertainment, where he leads product ideation, wireframing, prototyping, design, requirements and story writing, refinements, planning, staffing, and tracking of the development of an iOS and Android mobile experience. He also has experience in overseeing a suite of mobile access control-related products such as a mobile visitor management solution and web-based security dashboards. Timothy also worked for WeWork, SwiftConnect, and PwC.