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Kristin Knox

Qualitative Researcher
Clients include Warner Bros., Sony Pictures & Yahoo.
Kristin Knox is a market researcher with 12 years of experience in strategic, high-level market research tasks for both vendor and client-side research teams. She has strong expertise in developing questionnaires and qual discussion guides, data analyses, actionable key findings, client-appropriate deliverables, and business-to-business sales materials. As a director of international market research at Paramount Pictures, she has provided market-contextual analysis for theatrical films in top international territories. Kristin has also worked for various global clients across the entertainment industry, including Warner Bros., Sony Pictures, Summit Entertainment, and Lions Gate Entertainment.

Oliver Lindahl

Qualitative Researcher
Brand, data science & market research expert.
Oliver Lindahl has a background in business, statistics, and psychology and with strong expertise in crafting global growth strategies and creating meaningful brands for the largest companies in the Nordics. He has delivered projects across different industries in B2B and B2C, including clients like Fazer and Wärtsilä. His experience also includes project management, content creation, sales, presentation and facilitation, quantitative analysis, qualitative research, and insight gathering. Oliver is also a data scientist with skills in data mining (Tableau, XLSTAT, and Excel) and data modeling (Gretl, R, SQL, and XLSTAT).

Ana Lestegas

Qualitative Researcher
Handled Unilever, Coca-Cola, and Philips accounts.
Ana Isabel Prieto Lestegas is a market researcher with eight years of experience in the healthcare sector, specializing in conducting applied research into consumer needs, brand positioning, and communication. She has a strong background in both national and international research for several major clients in the FMCG branch, including Unilever, Coca-Cola, SCA, Akzo Nobel, and Philips Lighting. Ana is highly skilled in research methodologies such as qualitative research including in-depth interviews, focus groups, ethnographical studies, communities and diary, as well as quantitative research including desk research, and data analysis based on secondary data or online data.

Eelco Markensteyn

Qualitative Researcher
Customer, quantitative, PR, mobile & price research specialist.
Eelco Markensteyn has 15 years of working experience in quantitative data and market research, including customer, PR, online, mobile, and price research. Specializing in customer survey, he has provided customer satisfaction research, customer profiles and research among website visitors for multiple companies such as Klarna, MS Mode, KNVB, O'Neill, Telefoonabonnement.nl, NEC Nijmegen, INTO Telecom, Greenest Carwash, Banks Mushrooms, Panel Insight, iVOX Belgium, Marintel, Marble Research, and UMP Research. At Novio Research, Eelco has conducted online surveys within NovioData, which also involved coordination of all research, online marketing, sales processes, and account management for various customers.

Sikay Chung

Qualitative Researcher
Digital marketer & UX researcher at XMind.
Sikay Chung is a digital marketer specializing in SEO, content marketing, UX design and research, social media marketing, product management, and graphic design. At XMind, she provides digital marketing and UX research, which include designing a marketing strategy, building a massive keyword list, and crafting SEO-driven content. Her skills also include Google Analytics, Ahrefs, and KeywordEverywhere.

Victoria Shi

Qualitative Researcher
Brand & innovation strategist, copywriter & researcher.
Victoria Shi is a brand and innovation strategist with strong experience in solving complex brand challenges for clients across diverse industries such as travel, automotive, consumer electronics, cybersecurity, financial services, insurance, and healthcare. At Lippincott, she has established the cruise guest experience for Carnival Corporation’s Ocean Medallion wearable and IoT technology through app and website copywriting, brand activations and marketing strategy — landing Carnival on Fast Company’s list of most innovative companies. Victoria has been consulting for a global travel company to define the target audience, brand positioning, and service and experience implications for its luxury travel brand acquisition.

Marianne Vorrink

Qualitative Researcher
Previously from Philips International.
Marianne Vorrink has strong expertise in market research and market intelligence, specializing in communication, product or services, advertising or campaign, image, and international research. She has managed national and international research projects, both on the customer and agency side, including Philips International. Working for a variety of clients, with each of their own marketing goals, she has gained extensive experience in qualitative, including in-depth interviews, online communities and focus groups, and quantitative, consumer and business-to-business, ad-hoc, and tracking.
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