Jeremy Thaddeus How is a digital marketer with diverse experience in planning and implementing both digital branding and performance solutions. He has helped brands build complete digital marketing funnel through data to drive brand engagement, conversions, and revenue. At Decathlon Singapore, he has optimized performance campaigns on channels, such as Search, YouTube, Display, Gmail, Facebook, and Instagram, and monitored campaigns in real-time with Google AdWords, Google Analytics, Google Data Studio, and Facebook Ads Manager. His experience also includes working in various marketing roles for Enterprise Singapore, eBay, and PHD Media.

With over ten years' experience in operational and strategic marketing roles, Katie Kelly specializes in content creation, strategic planning, customer centricity, user experience, process optimization, research, and project management. She has worked in agencies, in-house and consulting across early-stage startups, international FMCG, B2B tech companies, and household brands such as Jack Daniels, Durex, Matalan, webuyanycar.com, and Benefit Cosmetics. Alongside consulting, Katie has written for E-consultancy and created feature stories for Yahoo! Finance, Guardian, and BBC Radio One.

Ian Ong is a digital marketer with experience providing services in e-commerce SEO, B2B lead generation, SEM, Facebook Ads, conversion rate optimization, advanced analytics, growth strategy, and marketing automation. Specializing in performance marketing, he is proficient in using web analytics tools to track performance and increase ROI of performance marketing campaigns. He also has executed and optimized digital campaigns across search, display, social, video, and mobile for clients from various verticals, including FMCG, education, automotive, technology, energy, and travel. At MediaCom, Ian strategized, implemented, and managed campaigns for brands like Anlene, Anmum, Coca-Cola, Volkswagen, Audi, Dell, Shell, Madame Tussauds, and Dulux.

Kai Xu is a customer success specialist with extensive experience in digital marketing, from user acquisition and retention. He is knowledgeable with platforms in attribution, CRM, engagement, retargeting, SEO, as well as ad networks such as Facebook and AdWords. As a former customer success manager for a SaaS mobile marketing analytics and attribution platform, he has managed over 50 mobile app clients, including Wish, Shopkick, Intel, and eHarmony.

Cheok Wong is a digital marketing practitioner with over a decade of expertise in performance marketing strategies and tactics, web development, web analytics, enterprise-level SEO, paid search, and competitive analysis. He has worked with established global firms, institutes, small-medium businesses, and startups such as Global Sources, Accenture, SAP, and Singapore Management University. His experience also includes collaborating with different stakeholders across Singapore, Malaysia, Hong Kong, South Korea, China, Australia, India, and the UK to implement scalable and cost-efficient solutions.