Yoshie Yager is a digital marketing consultant with a demonstrated history of working in the marketing and advertising industry. Her expertise includes SEO, SEM, PPC, web analytics, content, and local search. At Possible Worldwide, she provided overarching digital marketing strategies to internal and external clients and drove new business development. Yoshie also worked at G5 and Neo@Ogilvy.

At Google, Steven Ma works as a data analyst providing data analysis, data visualization and automation processes to improve efficiency and to support business decisions. He has strong knowledge of statistical models, machine learning models and quantitative fields and proficient in Excel, Python, SQL, R and Tableau. His experience also includes conducting marketing and business analytics and financial data analysis for companies across various industries such as ASUS, Merck and Cathay Real Estate.

David Brooks is an SEO and digital marketing veteran with 15 years of hands-on experience across a diverse set of business types, including local agencies and corporate e-commerce. Over the last 12 years, he has managed and executed complete digital marketing campaigns, from SEO to paid search to social media to analytics and reporting. His past clients include Icelandair Hotels, Elevate Destinations, Lokal Travel, and the Association for Advanced Training in the Behavioral Sciences (AATBS). He also has experience with a wide variety of data and research tools and CMS platforms.

Kristin Knox is a market researcher with 12 years of experience in strategic, high-level market research tasks for both vendor and client-side research teams. She has strong expertise in developing questionnaires and qual discussion guides, data analyses, actionable key findings, client-appropriate deliverables, and business-to-business sales materials. As a director of international market research at Paramount Pictures, she has provided market-contextual analysis for theatrical films in top international territories. Kristin has also worked for various global clients across the entertainment industry, including Warner Bros., Sony Pictures, Summit Entertainment, and Lions Gate Entertainment.

Michael Darragh has over 20 years of international experience helping marketing and business leaders embrace digital transformation, including in-house operational efficiencies and award-winning marcoms strategies. He has worked with prestigious agencies, brands and businesses around the world including McCann and Ogilvy.