8 Best Freelance Media Strategists for Hire in Singapore in Oct 2025, Screened by Hire Digital

Rachael De Foe

Media Strategist

Former senior account executive at FleishmanHillard.

Rachael De Foe is a strategic communications consultant specializing in emerging technologies, with experience covering fintech, blockchain, cryptocurrencies, and startup culture. She was a senior account manager and media strategist at a PR and communications company, where she worked with client teams from three regions and 14 cities. Rachel also secured earned media coverage in international mainstream and trade media through established relationships with Bloomberg, BBC, CNBC, Forbes, TechCrunch, CoinDesk, The Business Times, CNA, and SCMP, among others. At FleishmanHillard (now Omnicom PR Group), she led PR activation for inaugural Asia edition of Money20/20 conference and on-site media support for RISE (HK) and Millennial 2020 (SG).

Work with Alex

Alex Oakden

Media Strategist

Tech partnerships, SEA lead at Google.

Alex Oakden is a marketing strategist with a demonstrated history of working in the performance marketing and advertising industry with skills in digital strategy, e-commerce, product marketing, and AdCloud strategy. He has strong experience in business development and marketing transformation, having worked with global clients such as Adidas, L’Oréal, and Shiseido. Alex also holds certifications in Facebook Blueprint, Amazon Web Services, Adobe Marketing Cloud, Google Marketing Platform, Analytics 360 Advanced, and Lazada Marketing Solutions.

Work with Florent

Florent Aubry

Media Strategist

Worked with Bayer, GSK, and Medtronic.

With over eight years of digital marketing experience in Asia-Pacific and global roles, Florent Aubry has been driving the digital acumen of organizations and people capabilities programs across several industries, including consumer healthcare, chemicals, marketing services, cosmetics, and FMCG. He works as an APAC digital and social media manager at Medtronic, leading the design and execution of the regional digital and social media communications strategy. At GSK, he strategized and developed digital assets and content across paid/owned/earned media, from digital brief to final delivery. His experience also includes working for Bayer, L’Oréal, and Euro Media.

Work with Syed

Syed Noor

Media Strategist

Digital performance manager at Publicis Media Groupe.

Syed Noor is a performance marketer with over seven years of professional experience in digital, media, creative, and public relations agencies. He has a diverse portfolio ranging from FMCG, technology, airline, banking, healthcare, government, sports, and retail. At Digitas APAC, he has led regional digital media strategy, media planning, buying, reporting, and analytics for brands such as Visa, Disney Studios, Clarins, Cathay Pacific, and HP. Syed also worked in various marketing and PR roles for Iris Worldwide, TBWA Group, Saatchi & Saatchi, and Cohn & Wolfe XPR.

Work with Alina

Alina Odintcova

Media Strategist

Managed HBO Asia and Scoot Airlines accounts.

Alina Odintcova is a digital marketer with four years of international experience across different markets. Her expertise includes digital strategy, media planning, branding, content marketing, CRM, social media marketing, Facebook and Google advertising, influencer marketing, and campaign management. At FALCON Agency, she has led performance marketing projects for multiple e-commerce, FMCG businesses, and airlines across the Southeast Asia region, including Scoot Airlines, HBO Asia, Wine Connection, and Genki. Alina also has experience working for L’Oreal, British American Tobacco, and Rocket Internet.

Work with Monica

Monica Winny

Media Strategist

Digital project manager for Mastercard.

Monica Winny has five years of experience as a digital and content marketer for lifestyle and luxury e-commerce retail brands, and a creative content producer for the APAC market. She specializes in creative content marketing, social media strategy, and digital analytics. Her clients include NBA Asia, Dano Global, and Norbreeze. At Club Med APAC, she oversaw the company's digital platforms (Facebook, Instagram, WeChat, Trip Advisor) during the pandemic and implemented Club Med’s social media strategy and marketing campaigns while managing crisis communications. Monica is also proficient in Google Analytics, Keynote, WordPress, Facebook Ads, Adobe InDesign, Photoshop, and Illustrator.

Work with Jean

Jean Garcia

Media Strategist

Digital marketing manager for Standard Chartered Bank.

Jean Garcia is a digital marketer with almost a decade of experience working with top tier global brands across fintech, skincare, haircare, nutrition, health, and wellness sectors. Her market exposure includes Southeast Asia, APAC, and Africa. As a digital marketing manager at TBWA\, she consults Standard Chartered Bank to drive end-to-end digital engagement for the bank and manage and implement their digital marketing initiatives. At Wunderman, she served as a senior account manager responsible for GSK Physiogel and P&G Pantene's Firebrand. Jean also worked at McCann Worldgroup Philippines and McCann Health Singapore.

Work with Summer

Summer Lee

Media Strategist

Worked for L’Oreal and Resorts World Sentosa.

Summer Lee has seven years of digital marketing, social media, and brand management experience, having worked for big brands and companies such as L’Oreal Singapore, Carat Media, and Resorts World Sentosa. At Charles & Keith Group, she has conceptualized and implemented social media strategies and campaigns, handled the budget planning for all social media channels, managed social content calendar, and developed a localized content strategy with the country teams for Japan, Taiwan, Korea, UK, US, and Australia. In 2016, Summer achieved Gold for integrated SPH Media buy for Tripartite Alliance for Fair Employment Practice (TAFEP) Fair@Work campaign.

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