A B2B marketing automation specialist, Neil has solid experience in planning, building, and executing email communications, marketing automation campaigns and nurture programs. He has crafted his expertise in Pardot for various companies, including CME Group, Criteo and TripAdvisor. At Salesforce, he has helped close over $2M worth of business by selling Pardot’s product and services. Neil is also highly proficient in using several technology platforms such as Dynamics CRM, Salesforce CRM, Sugar CRM, SalesLogix CRM and holds Salesforce Certified Pardot Specialist and Certified Marketing Cloud Email Specialist certificates.

Alistair Smith is a Marketo & Hubspot specialist with over 11 years of marketing experience. He has expertise in building strategic plans and delivering marketing activity that drives lead generation and increases revenue across a range of B2B and B2C industries. At LeasePlan, he led and executed HubSpot and Marketo strategies and integrated with Salesforce to engage, nurture, and appoint prospects to telemarketing. Alistair also has experience in digital marketing strategy and delivery, including nurture programs, customer segmentation, LTV modeling, and multichannel campaigns such as PPC, SEO, email campaigns, and social media.

Agne Mecionyte is a certified Marketo and Eloqua campaign and marketing automation expert with a decade of working experience. She has expertise in marketing automation, marketing operations, digital demand generation, strategy, digital and direct marketing, data and analytics, audience segmentation, and lead generation. At Teradata, she has translated marketing requirements into functional campaigns within marketing automation (Marketo and Eloqua) and CRM systems (Salesforce). Agne also worked for big companies such as Western Union, Gartner, and Symantec.

David Sayce has over 20 years of experience in digital marketing across B2B, B2C, and D2C areas. He has worked with startups, small businesses, and large enterprises within industries such as arts and media, e-commerce, finance, legal services, luxury and HNWI, SaaS, and member services. As a former head of digital at Ince & Co, he was accountable for the firm's international digital profile, including external website, mobile apps, SEO, and social media programs. David is also experienced with tools like SEMrush, Moz, Sitebulb, Screaming Frog, OnCrawl, Google Analytics, Search Console, MailChimp, and Campaign Monitor.

Helena Duro has over five years of campaign management experience with extensive skills in planning and strategy, content marketing, communications, SEO, social media, events, copywriting, and PR. As a content marketing specialist, she has worked with various clients to develop and implement content strategies, content calendars across all marketing channels, and social media strategies with a primary focus on LinkedIn, Facebook, Instagram, and Pinterest. At PA Consulting, she has planned and delivered key marketing campaigns in conjunction with account managers. Elena is also proficient in Adobe Photoshop, InDesign, WordPress, MailChimp, Webex, Sitecore, Salesforce, and HTML/CSS.

Fausto Amoroso is a B2B product manager who specializes in B2B marketing with over 20 years of experience in technology, financial services, and software (SaaS) sectors. His expertise spans a broad range of marketing disciplines including lead generation and business development; product marketing, proposition development, and strategic marketing; digital marketing, PR, brand development, and internal communications. Fausto also writes content such as thought leadership, sales collateral, lead generation email campaign, as well as an opinion piece.